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Normalization is a general neural mechanism for context-dependent decision making
Louie, Kenway; Khaw, Mel W; Glimcher, Paul W
Understanding the neural code is critical to linking brain and behavior. In sensory systems, divisive normalization seems to be a canonical neural computation, observed in areas ranging from retina to cortex and mediating processes including contrast adaptation, surround suppression, visual attention, and multisensory integration. Recent electrophysiological studies have extended these insights beyond the sensory domain, demonstrating an analogous algorithm for the value signals that guide decision making, but the effects of normalization on choice behavior are unknown. Here, we show that choice models using normalization generate significant (and classically irrational) choice phenomena driven by either the value or number of alternative options. In value-guided choice experiments, both monkey and human choosers show novel context-dependent behavior consistent with normalization. These findings suggest that the neural mechanism of value coding critically influences stochastic choice behavior and provide a generalizable quantitative framework for examining context effects in decision making.
PMCID:3625302
PMID: 23530203
ISSN: 0027-8424
CID: 367562
State dependent valuation: the effect of deprivation on risk preferences
Levy, Dino J; Thavikulwat, Amalie C; Glimcher, Paul W
The internal state of an organism affects its choices. Previous studies in various non-human animals have demonstrated a complex, and in some cases non-monotonic, interaction between internal state and risk preferences. Our aim was to examine the systematic effects of deprivation on human decision-making across various reward types. Using both a non-parametric approach and a classical economic analysis, we asked whether the risk attitudes of human subjects towards money, food and water rewards would change as a function of their internal metabolic state. Our findings replicate some previous work suggesting that, on average, humans become more risk tolerant in their monetary decisions, as they get hungry. However, our specific approach allowed us to make two novel observations about the complex interaction between internal state and risk preferences. First, we found that the change in risk attitude induced by food deprivation is a general phenomenon, affecting attitudes towards both monetary and consumable rewards. But much more importantly, our data indicate that rather than each subject becoming more risk tolerant as previously hypothesized based on averaging across subjects, we found that as a population of human subjects becomes food deprived the heterogeneity of their risk attitudes collapses towards a fixed point. Thus subjects who show high-risk aversion while satiated shift towards moderate risk aversion when deprived but subjects who are risk tolerant become more risk averse. These findings demonstrate a more complicated interaction between internal state and risk preferences and raise some interesting implications for both day-to-day decisions and financial market structures.
PMCID:3554724
PMID: 23358126
ISSN: 1932-6203
CID: 367572
Set-Size Effects and the Neural Representation of Value
Chapter by: Louie, Kenway; Glimcher, Paul W.
in: Neuroscience of Preference and Choice by
[S.l.] : Elsevier Inc., 2012
pp. 143-173
ISBN: 9780123814319
CID: 2817352
Maximizing Darwinian fitness with a costly brain : the neuroeconomics of human decision-making
Glimcher, Paul W
[New York : American Museum of Natural History, 2012]
Extent: 1 videodisc (106 min.) : sd., col. ; 4 3/4 in.
ISBN: n/a
CID: 421122
Decision-making in Drosophila larvae [Meeting Abstract]
Cavey, M.; Constantino, S.; Glimcher, P.; Blau, J.
ISI:000314975100097
ISSN: 0167-7063
CID: 241202
Measuring the subjective value of risky and ambiguous options using experimental economics and functional MRI methods
Levy, Ifat; Rosenberg Belmaker, Lior; Manson, Kirk; Tymula, Agnieszka; Glimcher, Paul W
Most of the choices we make have uncertain consequences. In some cases the probabilities for different possible outcomes are precisely known, a condition termed "risky". In other cases when probabilities cannot be estimated, this is a condition described as "ambiguous". While most people are averse to both risk and ambiguity(1,2), the degree of those aversions vary substantially across individuals, such that the subjective value of the same risky or ambiguous option can be very different for different individuals. We combine functional MRI (fMRI) with an experimental economics-based method(3 )to assess the neural representation of the subjective values of risky and ambiguous options(4). This technique can be now used to study these neural representations in different populations, such as different age groups and different patient populations. In our experiment, subjects make consequential choices between two alternatives while their neural activation is tracked using fMRI. On each trial subjects choose between lotteries that vary in their monetary amount and in either the probability of winning that amount or the ambiguity level associated with winning. Our parametric design allows us to use each individual's choice behavior to estimate their attitudes towards risk and ambiguity, and thus to estimate the subjective values that each option held for them. Another important feature of the design is that the outcome of the chosen lottery is not revealed during the experiment, so that no learning can take place, and thus the ambiguous options remain ambiguous and risk attitudes are stable. Instead, at the end of the scanning session one or few trials are randomly selected and played for real money. Since subjects do not know beforehand which trials will be selected, they must treat each and every trial as if it and it alone was the one trial on which they will be paid. This design ensures that we can estimate the true subjective value of each option to each subject. We then look for areas in the brain whose activation is correlated with the subjective value of risky options and for areas whose activation is correlated with the subjective value of ambiguous options.
PMCID:3490235
PMID: 23022992
ISSN: 1940-087x
CID: 198922
The root of all value: a neural common currency for choice
Levy, Dino J; Glimcher, Paul W
How do humans make choices between different types of rewards? Economists have long argued on theoretical grounds that humans typically make these choices as if the values of the options they consider have been mapped to a single common scale for comparison. Neuroimaging studies in humans have recently begun to suggest the existence of a small group of specific brain sites that appear to encode the subjective values of different types of rewards on a neural common scale, almost exactly as predicted by theory. We have conducted a meta analysis using data from thirteen different functional magnetic resonance imaging studies published in recent years and we show that the principle brain area associated with this common representation is a subregion of the ventromedial prefrontal cortex (vmPFC)/orbitofrontal cortex (OFC). The data available today suggest that this common valuation path is a core system that participates in day-to-day decision making suggesting both a neurobiological foundation for standard economic theory and a tool for measuring preferences neurobiologically. Perhaps even more exciting is the possibility that our emerging understanding of the neural mechanisms for valuation and choice may provide fundamental insights into pathological choice behaviors like addiction, obesity and gambling.
PMCID:4093837
PMID: 22766486
ISSN: 0959-4388
CID: 198932
Efficient coding and the neural representation of value
Louie, Kenway; Glimcher, Paul W
To survive in a dynamic environment, an organism must be able to effectively learn, store, and recall the expected benefits and costs of potential actions. The nature of the valuation and decision processes is thus of fundamental interest to researchers at the intersection of psychology, neuroscience, and economics. Although normative theories of choice have outlined the theoretical structure of these valuations, recent experiments have begun to reveal how value is instantiated in the activity of neurons and neural circuits. Here, we review the various forms of value coding that have been observed in different brain systems and examine the implications of these value representations for both neural circuits and behavior. In particular, we focus on emerging evidence that value coding in a number of brain areas is context dependent, varying as a function of both the current choice set and previously experienced values. Similar contextual modulation occurs widely in the sensory system, and efficient coding principles derived in the sensory domain suggest a new framework for understanding the neural coding of value.
PMID: 22694213
ISSN: 0077-8923
CID: 198942
Adolescents' risk-taking behavior is driven by tolerance to ambiguity
Tymula, Agnieszka; Rosenberg Belmaker, Lior A; Roy, Amy K; Ruderman, Lital; Manson, Kirk; Glimcher, Paul W; Levy, Ifat
Adolescents engage in a wide range of risky behaviors that their older peers shun, and at an enormous cost. Despite being older, stronger, and healthier than children, adolescents face twice the risk of mortality and morbidity faced by their younger peers. Are adolescents really risk-seekers or does some richer underlying preference drive their love of the uncertain? To answer that question, we used standard experimental economic methods to assess the attitudes of 65 individuals ranging in age from 12 to 50 toward risk and ambiguity. Perhaps surprisingly, we found that adolescents were, if anything, more averse to clearly stated risks than their older peers. What distinguished adolescents was their willingness to accept ambiguous conditions-situations in which the likelihood of winning and losing is unknown. Though adults find ambiguous monetary lotteries undesirable, adolescents find them tolerable. This finding suggests that the higher level of risk-taking observed among adolescents may reflect a higher tolerance for the unknown. Biologically, such a tolerance may make sense, because it would allow young organisms to take better advantage of learning opportunities; it also suggests that policies that seek to inform adolescents of the risks, costs, and benefits of unexperienced dangerous behaviors may be effective and, when appropriate, could be used to complement policies that limit their experiences.
PMCID:3479478
PMID: 23027965
ISSN: 0027-8424
CID: 184542
Planning, memory, and decision making
Chapter by: Seed, Amanda; Clayton, Nicola; Carruthers, Peter; Dickinson, Anthony; Glimcher, Paul W.; Gunturkun, Onur; Hampton, Robert R.; Kacelnik, Alex; Shanahan, Murray; Stevens, Jeffrey R.; Tebbich, Sabine
in: Animal Thinking: Contemporary Issues in Comparative Cognition by
[S.l.] : The MIT Press, 2011
pp. 121-147
ISBN: 9780262016636
CID: 2754862